CASE STUDY YouTube was created as a platform for anyone to post any video content they desired and has since grown to become the largest and most popular video distribution platform on the Internet. It has led to the creation of an entirely new profession, , which can be very profitable. What it is YouTube YouTuber content creator YouTube, whose are now in San Bruno, California, was founded in a garage on Feb 14, 2005 by Chad Hurley, Steve Chen, and Jawed Karim, all ex-employees of PayPal. They had the idea, according to them, at a dinner party in San Francisco, about a year before. They were frustrated by how hard it was to find, watch, and share video clips online. When it was founded headquarters In May 2005, the beta version of YouTube was up on the net, and within only a month, the very first video, , a 19-second long clip, was posted by Karim himself. Its first hits Me at the Zoo By September 2005, YouTube managed to get its first one-million hit: a Nike ad that went viral. Nike was also one of the first major companies to embrace YouTube’s promotional potential. The first YouTube viral video was a clip of Brazilian soccer player, Ronaldinho, receiving his pair of Golden Boots. In November 2005, the , Sequoia Capital, invested $3.5 million in the business and an additional $8 million the following year. In October 2006, Google paid $1.65 billion to have it under its . Now: Its growth venture capital firm banner it is present in over 75 countries; it is available in 61 languages; has over one billion users; an estimated 250 hours of video content are viewed every day. Adapted from: https://interestingengineering.com/youtube-its-history-and-impact-on-the-internet 7 Decide whether the sentences are true or false and correct the false ones. T F San Bruno is the “birthplace” of YouTube. 1. ☐ ☐ YouTube was created by three young people because they were asked to. 2. ☐ ☐ There are over one billion YouTube creators. 3. ☐ ☐ Sequoia Capital invested $11.5 million in YouTube. 4. ☐ ☐ The creators of YouTube used to work for PayPal. 5. ☐ ☐ The first video to become viral was . 6. Me at the Zoo ☐ ☐ People view about 250 hours of video content per day. 7. ☐ ☐ About one and a half years after its creation, Google paid over one and a half billion dollars to have it under its banner. 8. ☐ ☐ GLOSSARY : : : banner bandiera headquarters sede centrale venture capital firm compagnia a capitale di rischio