REAL-LIFE SKILLS 10 GROUP WORK Follow the instructions. Step 1 Split up into groups of four students. Step 2 Read this text about the SCAMPER design. How can you Use the SCAMPER Technique for Conceptual Design? Conceptual design is the process of generating and exploring ideas for a creative project, such as a logo, a poster, or a website. It involves using different techniques and tools to stimulate your imagination, challenge your assumptions, and refine your concepts. One of the techniques you can use is SCAMPER, which stands for Substitute, Combine, Adapt, Modify, Put to another use, Eliminate, and Reverse. SCAMPER is a mnemonic device that helps you remember seven ways to modify an existing idea or product. You can use it to brainstorm new possibilities, generate variations, and overcome creative blocks. SCAMPER was developed by Bob Eberle, based on the work of Alex Osborn, the father of brainstorming. The idea is to ask yourself a series of questions that correspond to each letter of SCAMPER and see how you can change or improve your design. https://www.linkedin.com/advice/1/how-can-you-usescamper-technique-conceptual-design Step 3 Step 7 Watch this video. Work on the restyling. S.C.A.M.P.E.R.: Inventive Thinking posted by Inspired Classroom LLC Step 8 Share your final product with the classroom. Step 4 You have to restyle a famous logo. Decide which one. Step 5 Research the brand, its market, its target, and current logo. Step 6 Ask yourself the SCAMPER questions for each element of your logo: shape, colour, font, image, layout, message, etc. Graphic design 107