Business in Action
Exploring the English-Speaking World of Business, Trade and Commerce
Silvia Maria Pittavino, Doretta Ardu, Dina Buffone, Manuela Barbero
Edisco

VERSIONE DIGITALE

21.65€

Apri
Cover

Descrizione

Business in Action è un corso di inglese commerciale che promuove lo sviluppo di competenze specifiche, linguistiche e professionali, richieste dal mondo dell'economia e dell'impresa.

Indice

Module 1 - Into business16Unit 1 - Business stages18Unit 2 - Business basics38Summing up Activities58Mock test60Module 2 - Business organisations62Unit 3 - Setting up a business64Unit 4 - Getting bigger86Summing up Activities104Mock test106Module 3 - Marketing and advertising108Unit 5 - Marketing110Unit 6 - Advertising136Unit 7 - Marketing yourself160Summing up Activities182Mock test184Module 4 - Home and international trade186Unit 8 - Trading188Unit 9 - Contracting208Summing up Activities226Mock test228Module 5 - Logistics230Unit 10 - Transporting and insuring232Unit 11 - Warehousing258Summing up Activities276Mock test278Module 6 - Banking and finance280Unit 12 - Banks and Stock Exchange282Unit 13 - Payment methods308Summing up Activities330Mock test332Extra materials334Extra 1 - Civilisation336Extra 2 - Administration, Finance and Marketing372Extra 3 - Corporate IT Systems390Extra 4 - International Relations for Marketing408Appendices and Glossary426Appendix 1 - Handy manual of business correspondence426Appendix 2 - How to…435Glossary446

Dettagli

EditoreEdiscoPagine458ISBN97888441207649788844170769

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